Frank Carlson Library

Marketing Models are neither just Statistics nor just Marketing, but a synthesis of the information sources creating a cohesive predictive system. If you're looking for a book that talks about the "logic of marketing" and the "design of statistical models" in an integrated way to increase model accuracy and improve business profits, then this book was written for you. Nevertheless, anyone who's worked around Marketing Models at all will have heard...

Presents the story of the 1955 Cannon Street All-Star baseball team, their desire to gain a spot in the Little League program of South Carolina, the boycott against them, and the spirit and determination of young African-Americans in the center of racism and segregation.

Every October, millions of baseball fans around the country anxiously wait to see which team wins baseball's biggest championship. But the original games of the 1900s hardly look like they do today. Take a look back over one hundred years and discover the history of baseball's greatest series. With triumphs, heartbreak, and superstitious curses, this action-packed book brings America's Pastime to life.

Larry the Cucumber is detective Sheerluck Holmes and Bob the Tomato his venerable sidekick Dr. Watson. Together, their superlative powers of observation and forensic fortitude can solve any crime.

After she leaves her high-pressure job to live with her aunt on a Montana ranch, Abigail Jones, working as a nanny for Wade Ryan, the ranch's owner, begins a relationship with him, but Wade's first priority is to protect his daughter and keep his past a secret.

"'Out of the Blue' takes fans through the Royals' amazing journey, from Raul Ibanez's stirring speech that sparked the team, to Lorenzo Cain's run-saving defensive plays, to their extra-inning postseason magic. This commemorative edition also includes in-depth profiles of outfielder Alex Gordon, third baseman Mike Moustakas, the trio of flamethrowing relievers, and other fan favorites."

"A collection of the most dramatic, romantic, and memorable quotes from the charming characters of the Bridgerton world, The Wit and Wisdom of Bridgerton is the perfect gift for fans of the Bridgerton series and the groundbreaking Shondaland/Netflix adaptation. With her signature wink and nod, Lady Whistledown herself will act as readers' familiar and trusted guide, introducing each character's most memorable quotes"--Provided by publisher.

The bestselling follow-up to the classic The Summer of '49, illuminating the heart-pounding 1964 World Series between the Yankees and Cardinals David Halberstam, an avid sports writer with an investigative reporter's tenacity, superbly details the end of the fifteen-year reign of the New York Yankees in October 1964. That October found the Yankees going head-to-head with the St. Louis Cardinals for the World Series pennant. Expertly weaving the narrative...

When Kate's family moves, she leaves behind her friends and the riding lessons she loves. But when she meets Tori and they find a mysterious thoroughbred, her new life might just mean her biggest dream comes true.

Much has changed since Selfridges first opened its doors. Five years later, Europe is on the brink of war and London is enjoying one last defiant period of decadence. Mr. Selfridge now has his sights set on joining the establishment and rebuilding his family life. Tensions are also running high on the shop floor as Agnes is back from Paris, chic and successful. Not everyone is thrilled by her newfound confidence and by the reappearance of her old...