Frank Carlson Library

The Brushstroke Legacy by Gold Angel-winning author Lauraine Snelling highlights a modern woman's journey of self-discovery. When Chicago native Ragni Claussen grudgingly agrees to take her sullen niece with her to spruce up the family's old North Dakota cabin, she uncovers long-hidden secrets about how her great-grandmother, in 1903, learned to live and paint and love in this very place.

Evelyn Ryan was an enterprising woman who kept poverty at bay and turned advertising slogan contests into opportunities for fun and profit.

Ever since a heated late-night kiss - that absolutely should not have happened - cowboy Josh Thalberg makes former Hollywood bad girl Whitney Winslow's pulse beat faster. But when she decides to use his gorgeous leatherwork in her new upscale lingerie shop, Leather & Lace, she's determined to keep their relationship strictly professional . . . even if she wants so much more.

"This book explains how to create a passion brand. A brand that breaks its addiction to traditional advertising. A brand that cuts through the hype of the latest media technology. A brand that focuses on behaviors over messaging. A brand that empowers its customers and dominates the competition" --Back cover.

"Two people realize that it's no longer an act when they veer off-script in this sizzling romantic comedy by New York Times bestselling author Jasmine Guillory. Ben Stephens has never bothered with serious relationships. He has plenty of casual dates to keep him busy, family drama he's trying to ignore, and his advertising job to focus on. When Ben lands a huge ad campaign featuring movie star Anna Gardiner, however, it's hard to keep it purely professional....

Why is J�agermeister the most popular brand nobody likes? Why do women pay more to be fascinating than they spend on food and clothes? What raises the price of gummy worms by 1000%? And then there's the most important question of all: How can your brand become impossible to resist? Marketer Sally Hogshead reveals the surprising answers. Fascination is the most powerful force of attraction, drawing customers into a state of intense focus. This extensively...

"The longtime chief marketing officer for Chick-fil-A tells the inside story of how the company turned prevailing theories of fast-food marketing upside down and built one of the most successful and beloved brands in America. During his thirty-four-year tenure at Chick-fil-A, Steve Robinson was integrally involved in the company's growth--from 184 stores and $100 million in annual sales in 1981 to over 2,100 stores and over $6.8 billion in annual...

Dear Friend: Are you looking to host your own show? If you want to start your own podcast, but you don't know how and where to begin, you came to the right place. If you are starting your own show from scratch and you are doing everything yourself, then you need all the help you can get. While recording and publishing your own podcast may sound simple enough, there are actually a lot of things that happen behind the scenes. Planning and creating...

Take a look at some of Zippo's great ads. See what you think, view the ads then read the analysis.