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Author
Language
English
Description
This book seeks to demonstrate to the managers of small businesses the importance of store environments in creating the necessary conditions for sales to be done. Although the book is based on scientific studies and texts, it uses accessible language, which makes the book easy to understand and the presented concepts to be applied.
Author
Language
Español
Description
El libro "Ambiente de la tienda" Cómo vender más en los pequeños comercios tiene como objetivo demostrar al gerente del pequeño negocio la influencia del ambiente en la formación de las condiciones necesarias para el logro de las ventas.
Aunque se basa en textos y estudios científicos, el libro utiliza un lenguaje accesible que permite una fácil comprensión y aplicación de los conceptos presentados.
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