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English
Description
Jordan Marsh opened its first store in 1851 on Milk Street in Boston selling assorted dry goods. Following the Civil War, the store moved to Winthrop Square and later to Washington Street between Summer and Avon Streets. The new five-story building, designed by Winslow & Wetherell, unveiled the novel concept of department shopping under one roof. It attracted shoppers by offering personal service with the adage that the customer is always right, easy...
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