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Author
Language
English
Formats
Description
"In 'The Book Bible, ' New York times bestseller and Manhattan writing professor Susan Shapiro reveals the best and fastest ways to break into a mainstream publishing house. Unlike most writing manuals that stick to only one genre, Shapiro maps out the rules of all the sought-after, sellable categories: novels, memoirs, biography, how-to, essay collections, anthologies, humor, mystery, crime, poetry, picture books, young adult and middle grade, fiction...
Author
Publisher
Portfolio/Penguin
Pub. Date
[2020]
Language
English
Description
"Fandom isn't just for actors, athletes, musicians, and authors anymore. It can be rocket fuel for any business or nonprofit that chooses to focus on inspiring and nurturing true fans. The most powerful marketing force in the world isn't social media, email blasts, search ads, or even those 15 second commercials before a YouTube video. It's fandom. David Meerman Scott and his daughter Reiko are very different - one is a baby boomer business strategist,...
Author
Publisher
Lake Union Publishing
Pub. Date
[2013]
Language
English
Description
An iconic creator and savvy businessman, Henson is a model for artists everywhere: without sacrificing his creative vision, Henson built an empire of lovable Muppets that continues to educate and inspire--and a business that was worth $150 million at the time of his death. How did he ever pull it off? And how can other creators follow in his path? Elizabeth Hyde Stevens presents ten principles of Henson's art and business practices that will inspire...
Author
Publisher
Gotham Books
Pub. Date
c2007
Language
English
Description
In his fifties, Michael Gates Gill had it all: a big house, a loving family, and a six-figure salary. By sixty, he had lost everything: downsized at work, divorced at home, and diagnosed with a slow-growing brain tumor, Gill had no money, no insurance, and no prospects. He took a job at Starbucks, and for the first time in his life, he was a minority--the only older white guy working with a team of young African-Americans. He was forced to acknowledge...
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