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Author
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Language
English
Description
So-called alternative medicine (SCAM) is popular and therefore important, no matter whether we love or loathe it. Consequently, an impressive number of books about SCAM are already available. Most of them, however, are woefully uncritical, overtly promotional and dangerously misleading. Not so this one! This book was written by someone who received SCAM as a patient, practiced SCAM as a doctor, and researched SCAM as a scientist. It provides an insider's...
Author
Series
Language
English
Description
So-called alternative medicine (SCAM*) is largely useless; very few SCAMs demonstrably generate more good than harm. Yet, SCAM is popular and has grown into a huge business. Spending on SCAM in Australia (2016) was estimated to be AUS$3.9bn, in the UK (2008) £4.5bn, and in the US (2012) US $30.2bn. Why is something that is expensive and useless nevertheless popular? One answer is that consumers are constantly being misled about SCAM. Consequently,...
Author
Series
Language
English
Description
The scientists, academics and practitioners writing this book are not 'against' complementary or alternative medicine (CAM), but they are very much 'for' evidence-based medicine and single standards. They aim to counter-balance the many uncritical books on CAM and to stimulate intelligent, well-informed public debate. TOPICS INCLUDE: What is CAM? Why is it so popular? Patient choice; Reclaiming compassion; Teaching CAM at university; Research on CAM;...
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