Frank Carlson Library

"Paul Laudicina, Chairman Emeritus of one of the world's four largest strategy consulting firms and a former legislative director to then-Senator Joe Biden, draws on a wealth of sources to show why optimism is warranted and what 10 steps America needs to take to rebuild the American Dream for all"--

November, 2032. Joe Benton has just been elected the forty-eighth president of the United States. Only days after winning, his predecessor reveals that estimates regarding the effect of global warming have been grossly underestimated. For the United States, a leading carbon emitter for decades, the prospects are devastating. Miami will be washed into the ocean and southern California will waste away to desert; the relocation of thirty million citizens...

It is the business of science to predict. An exact science like astronomy can usually make very accurate predictions indeed. A chemist makes a precise prediction every time he writes a formula. The nuclear physicist advertised to the world, in the atomic bomb, how man can deal with entities so small that they are completely beyond the realm of sense perception, yet make predictions astonishing in their accuracy and significance. Economics is now reaching...

More than a decade ago, Robert S. Kaplan and David P. Norton introduced the Balanced Scorecard, a revolutionary performance measurement system that allowed organizations to quantify intangible assets such as people, information, and customer relationships. Then, in The Strategy-Focused Organization, Kaplan and Norton showed how organizations achieved breakthrough performance with a management system that put the Balanced Scorecard into action. Now,...

Get There Early explains how leaders can anticipate future challenges and opportunities in order to optimally compete in the present. Using numerous examples and applying a revolutionary Foresight to Insight to Action model, Bob Johansen, former president and CEO of the Institute for the future, explains how to get a head start on your competition.

All companies must grow to survive--but only one in five growth strategies succeeds. In Profit from the Core, strategy expert Chris Zook revealed how to grow profitably by focusing on and achieving full potential in the core business. But what happens when your core business provides insufficient new growth or even hits the wall? In Beyond the Core, Zook outlines an expansion strategy based on putting together combinations of adjacency moves into...

What will be the shape of global business in five years' time? 2020 Vision delivers cutting-edge insights from twenty industry leaders, sharing their current strategies and future plans to cope with the challenges presented in the twenty-first century. In 2020 Vision leading chairmen and senior executives of major multinationals set out their vision of what their markets, companies and strategy will look like in 2020, and how they will prepare for...

Are you ready for the next two decades? Over the next 20 years, the world as we know it will change in innumerable ways. Economic trends will shift, turning losers into winners, haves into have-nots, and creating chaos for those who aren't prepared. Think of a giant chessboard. Now imagine how hard it would be to play if all of the pieces changed shape, color, and position. Oh, and someone changed the rules, too. In Economorphics: The Trends Changing...

An inspiring exploration of the establishment of humans on Mars--tying into the National Geographic television documentary series MarsThe next frontier in space exploration is Mars, the Red Planet--and human habitation of Mars isn't much farther off. In October 2015, NASA declared Mars "an achievable goal;" that same season, Ridley Scott and Matt Damon's The Martian drew crowds into theaters, grossing over $200 million. Now the National Geographic...

Category design is the strategy for dealing with the "winner take all" reality that has taken hold in business. Only 19 percent of Fortune's 100 fast-growing companies are category designers. And yet, they captured 51 percent (of the prior three years cumulative) of the revenue growth, and 80 percent (of the prior three years cumulative) of the market capitalization. But how do you know when you're looking at a category creator versus just another...