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Rioting teenagers, tumbling stock markets, and the spread of religious terrorism appear to have little in common, but all are driven by the same basic instincts: the tendency to herd, follow, and imitate others. In today's interconnected world, group choices all too often seem maladaptive. With unprecedented speed, information-or misinformation-flashes across the globe and drives rapid shifts in group opinion. Adverse results can include speculative...
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