Consumer Behaviour
(eBook)

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Published
Arts & Science Academic Publishing, 2009.
Status
Available Online

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Format
eBook
Language
English
ISBN
9789385484087

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Citations

APA Citation, 7th Edition (style guide)

Vishwajeet Prasad., & Vishwajeet Prasad|AUTHOR. (2009). Consumer Behaviour . Arts & Science Academic Publishing.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Vishwajeet Prasad and Vishwajeet Prasad|AUTHOR. 2009. Consumer Behaviour. Arts & Science Academic Publishing.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Vishwajeet Prasad and Vishwajeet Prasad|AUTHOR. Consumer Behaviour Arts & Science Academic Publishing, 2009.

MLA Citation, 9th Edition (style guide)

Vishwajeet Prasad, and Vishwajeet Prasad|AUTHOR. Consumer Behaviour Arts & Science Academic Publishing, 2009.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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Grouping Information

Grouped Work IDc5779e18-2f37-b2be-f0c8-7ad7ff90c392-eng
Full titleconsumer behaviour
Authorprasad vishwajeet
Grouping Categorybook
Last Update2024-02-18 19:01:53PM
Last Indexed2024-03-27 03:00:01AM

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    [synopsis] => This book presents the workings of Consumer Behavior as no other book in the market does. It examines the subject of Consumer Behavior in a fascinating way, is stimulating and motivates readers. This textbook, provides a complete, introduction, to consumer behavior. It focuses on consumer behavior research, concepts, and their application in marketing issues. It highlights the values, popular culture, lifestyles, and consumption. Its simple layout and up to date studies make application of theories taught very clear. A must-have book for everyone engaged in this field.
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