The long tail: why the future of business is selling less of more

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Author

Anderson, Chris

Publisher

Hyperion

Publication Date

c2006

Edition

1st ed.

Language

English

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Subjects

Subjects

Advertising as Topic
Commerce
Internet
Internet marketing
Marketing
Marketing -- Technological innovations
Market segmentation
Marktnische
Technological innovations
Technology
Telemarketing

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ISBN

9781401308605
9781401302375

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